![]() Keyword mapping helps find those missing keywords and target them with relevant pages – or create new ones.Ī keyword map gives the fullest possible view of your pages' performance. Keyword mapping helps effectively assign keywords to unique target pages so that they do not conflict with one another.Ī website may fall behind in ranking just because the chosen digital marketing strategy doesn’t cover all the necessary keywords. ![]() Moreover, similar keywords on several pages may lead to full or partial duplication issues, and this is not what anyone would enjoy for their site. Targeting the same keywords on multiple pages, you may have different URLs compete for the same rankings. Keyword mapping is a must-do thing for any SEO or website owner as it can help refine your content strategy in the following ways: Keyword mapping is what your SEO strategy has to start with if you really want to put your optimization efforts to good use. Here goes a keyword mapping template example the way it may look like in Google sheets. In the most bare-bones form, it's a huge spreadsheet divided into columns, with your keywords and pages all laid out for you to manage. What you need to do next is couple those two together!Īnd that's exactly what a keyword map is. Altogether, they help to keep all your site’s content organized and properly optimized.įor instance, you already collected the necessary keywords you're looking to rank for, and now you have a list of keywords and a list of web pages. As a result of such planning, you will have keywords mapped to URLs that are further grouped into topical clusters. Keyword mapping is the process of assigning keywords to their relevant pages on a website. Manage your activities in a visual content map Optimize your content for the mapped keywords Examine your content for the mapped keywords Import your keywords into WebSite Auditor Use the Keyword Map to analyze their SEO potential Consider the search intent of your keywords Find new keywords to develop your content plan
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